Boycotts. So hip! So WOKE!! So Charmed! Yeah, NO. Yet that hasn’t stopped the latest stampede of political correctness and virtue signaling from the merry band of anti-gun, anti-NRA enthusiasts and their newest recruits from Marjory Stoneman Douglas High School.

Think Progress’s Judd Legum hit the airlines for daring to be tainted with the NRA brush. Parkland student activist children David Hogg, Cameron Kasky, and Emma Gonzalez cheered and jumped on the bandwagon. Now banks who do business with EVIL GUNZ makers and the NRA are the target.

These banks are providing hundreds of millions in financing to the assault weapons industry https://t.co/P0aX1y1SkZ pic.twitter.com/iwyr4lvr3J

— Judd Legum (@JuddLegum) February 27, 2018

Drama much?

Alyssa Milano, the un-Charmed witch, wants MORE!

THURSDAY!

We are calling for a one-day boycott of @amazon @appletv @fedex. Pass it on.

Don’t shop.

Don’t stream.

Don’t ship.

As consumers we are demanding these companies sever ties with the @NRA. #march1NRABoycott #BoycottNRA #Enough pic.twitter.com/sQ61m7jnTd

— Alyssa Milano (@Alyssa_Milano) February 27, 2018

24 hours to make your point? Blink 182 is gonna help!

Blink-182 boycotting FedEx over relationship with NRA https://t.co/j3bHyLTTwP pic.twitter.com/7pEVqsjpbr

— The Hill (@thehill) February 27, 2018

They’re still a thing? Meanwhile David needs a tutor.

So how else should we pressure @FedEx to end their relationship with the NRA? Same question for Amazon also I've been trying to cancel my prime membership along with everyone else that doesn't want to support @NRATV how should we go about that? @amazon

— David Hogg (@davidhogg111) February 26, 2018

Dare I point out the problems with this virtue signaling boycott?

This will be easy for me. I haven’t sent anything by FedEx in at least half a year. No particular reason. Documentary urgency just isn’t a regular thing in my life, and, for packages, the United States Postal Service and UPS are more conveniently located.

Others who’ve announced their determination not to use FedEx will find it more problematic to switch to competing companies. So problematic, in fact, that it’s an excellent bet FedEx won’t notice a drop in business.

“Very few boycotts ever result in a significant change in consumer behavior,” said Brayden King, a professor at Northwestern University’s Kellogg School of Management who has studied hundreds of such protest actions dating to 1990. Would-be boycotters either drift quickly back into their old spending habits or, like me with FedEx, were never big customers to begin with.

“When boycotts are effective, it’s because the announcement has grabbed the attention of the media and threatened the reputation of the company,” said King. “This makes investors and executives nervous. They don’t want the name of the company dragged through the mud.”

Statistics show that maybe 1 in 4 boycotts actually work long term, as in more than three days long-term.

One day boycotts do absolutely nothing to companies that measure profits by quarterly reports, especially if people go right back to using them the next day.
This needs to have a LASTING impact to have ANY impact. https://t.co/0PMCpRPZ5K

— Zefram Mann (@zeframmann) February 27, 2018

Great now I need to sign up for amazon prime, and find something to ship. You said Thursday we are doing this?#SupportTheNRA #Buycott #ShutUpAlyssa

— Nick Kelly (@KellyPamphlet) February 27, 2018

Memo to un-witch Alyssa and has-been Blink 182, this boycott will only work if the following happens.

Blink 182 must demand that Amazon drop their music and anything to do with their brand.

I’ve been boycotting Blink-182 since Fall Out Boy dropped “From Under the Cork Tree” https://t.co/F56Hm727vM

— Johnny (Joey) Jones (@Johnny_Joey) February 28, 2018

I applaud @blink182 for refusing to allow @FedEx to deliver their much-needed Viagra, Rogaine, and adult undergarments. https://t.co/C0eSGOKNSw

— Jim Treacher is a dumb pseudonym (@jtLOL) February 27, 2018

Alyssa, you need to tell Amazon should dump anything and everything to do with “Charmed” ASAP!

One thing I won't be purchasing when I #BUYcott Amazon on Thursday. pic.twitter.com/6mgFtiTGZV

— BSays (@PatrioTrumpet) February 27, 2018

OUCH! BURN!

Isn’t that how a boycott works? Not only will you refuse to buy; the service that was providing the particular product, even if it’s yours should be dumped in the trash. RIGHT?

Yeah, they DEFINITELY didn’t think this one through.

Let’s try this instead.

#BUYcott Thursday!! 

• Download those movies you’ve been waiting for.
• Ship that gift to your loved one tomorrow rather than waiting for the weekend!
• Need to buy a gift card for someone’s birthday or anniversary? BUY IT NOW!
• Supporting a particular charity? Use Amazon Smile and go for it!
• Stream music for your workout – except for Blink 182 that is.
• Own a business and need to ship stuff? FedEx can get it there in a jiffy!
• Need that speciality food item or groceries for the weekend? Order now!
• Housewarming or graduation gift needed? Jump on Amazon and get it ordered today!
• Want to stream NRA TV? Go to Roku! 
• Had a favorite tv or movie you were planning to watch. Set your Apple TV to download in 3, 2, 1…

First of all, buying now shows immediate gains. Secondly, companies that refuse to kowtow to an angry uninformed virtue signaling mob should be applauded.

The long term effects of companies caving to a few only serves to anger their buying public, Chick-Fil-A anyone? As Delta just found out, following the politically correct mob isn’t the best move.

However, a #BUYCOTT will see immediate gains for those companies who dare exercise free enterprise and refuse to discriminate against businesses and people because of an uniformed angry mob says anyone involved with with those EVIL GUNZ is at fault for the Parkland, Florida tragedy.

I will be hitting up @amazon pretty hard on Thursday. Even if I wasn't an @NRA member I would support these businesses. This scream until you get your way crap is getting old. No matter what side you're on. #BUYcott https://t.co/0qQkVFz8CU

— Chris V (@cwv2024) February 28, 2018

I couldn’t agree more! Want a double win for your Thursday? #ShopStreamShip and put a massive harsh on Alyssa’s oh so Charmed boycott.