Woke or Broke Is Actually A Thing In Corporate America

Woke or Broke Is Actually A Thing In Corporate America

Woke or Broke Is Actually A Thing In Corporate America

We find ourselves here in woke 2023. It’s an unhinged bombardment of wanna-be girl, Dylan Mulvaney, among other men modeling women’s clothing on our social media feeds.

In fact, increasing numbers of corporations are going woke. But there is motivation behind this current trend. According to this, their Corporate Equality Index, or CEI, is at stake.

So, turns out there is such a things as “go woke or go broke” in Corporate America. This CEI score is overseen by the Human Rights Campaign (HRC).

The HRC is the largest LGBTQ+ political lobbying group in the world.

Launched in 2022, the CEI score determines corporate “viability” upon the following criteria:

1. Workplace Protections (5 points possible)

Policy includes sexual orientation and gender identity/gender identity or expression for all operations.

2. Inclusive Benefits (50 points possible)

To secure full credit for benefits criteria, each benefit must be available to all benefits-eligible U.S. employees. In areas where more than one health insurance plan is available, at least one inclusive plan must be available.

3. Supporting an Inclusive Culture (25 points possible)

(To include) Four LGBTQ+ ​Internal Training efforts.

4. 4. Corporate Social Responsibility (20 points possible)

a. Five Distinct Efforts of Outreach or Engagement to Broader LGBTQ+ Community (15)
Businesses must demonstrate ongoing LGBTQ+ specific engagement that extends across the firm, including at least five of the following:

1. Recruitment efforts.
2. Supplier Diversity.
3. Marketing or advertising to LGBTQ customers.
4. Philanthropic support of at least one LGBTQ+ organization or event (e.g.: financial, in kind or pro bono support).
5. Demonstrated public support for LGBTQ+ equality under the law through local, state or federal legislation or initiatives.”-The Human Rights Campaign

The HRC has become flush with cash thanks to the likes of George Soros among others. By the way, corporations not only gain favor with the HRC but can have points deducted from their CEI score:

Employers will have 25 points deducted from their score for a large-scale official or public anti-LGBTQ blemish on their recent records. Scores on this criterion are based on information that has come to HRC’s attention related to topics including but not limited to: undue influence by a significant shareholder calculated to undermine a business’s employment policies or practices related to its LGBTQ employees; directing corporate charitable contributions to organizations whose primary mission includes advocacy against LGBTQ equality; opposing shareholder resolutions reasonably aimed at encouraging the adoption of inclusive workplace policies; revoking inclusive LGBTQ policies or practices; or engaging in proven practices that are contrary to the business’s written LGBTQ employment policies.”-The Human Rights Campaign

This is why Dylan Mulvaney is infiltrating our feeds and advertising campaigns nationwide:

Dylan, you will never be Audrey Hepburn, try as you may. Mulvaney stands to make beaucoup bucks from all of his endorsements to include Anheuser-Bush, Kitchen Aid, Kate Spade, Ultra Beauty, Crest, Insta Cart, Nike, CeraVie and Haus Labs, to name a few.

So, if you’re wondering how seemingly overnight, your favorite product, big box store, or workplace has become woke…you know why. HRC and their CEI index. George Soros. The lawmakers with an agenda. And, the corporations/organizations who either honestly believe they are doing the right thing or don’t have the stones to stand up to the bigger bullies on the playground.

As we look around, we see how these HRC/CEI scores are impacting us. The LGBTQ+ community has become THE protected class here in The United States of America. Have a delusional guy in your workforce who insists upon using the women’s restroom? The biological women are at a loss and voiceless on this matter. After all, the corporation does not want to get “points deducted” from their CEI score! Hiring based on having an LGBTQ+, diverse workforce and being a proud “wokeforce”? It doesn’t matter if you are hiring competent individuals willing to work. Gotta keep those “diversity” numbers up. I’ll use my local Target as an example of this. Target, over the years, has become increasingly woke in their positioning and hiring practices. It’s more than selling chest binders and partnerships with Disney. As I walk around my local Target, I see many self-identified staff members of the LGBTQ+ community.

Now, I know Target has always been a liberal-leaning corporation. But, I am guilty for enjoying my Target runs. I am not accusing these individuals of being lackadaisical, but, on any given day, the store is a shambles. There is a great deal of PRIDE in some things but not the others. But Target, and other corporations, would not want to fire those of the “protected class” for not doing their jobs. That would lose them points on the CEI scale, you see. They are wearing the t-shirts, the masks, the pins, that display what they stand for and staring at you with blank expressions. Try to ignore the piles of shoes and clothes that are strewn across the floor. They can’t be bothered to organize these. Even though this is their JOB.

If the PRIDE of American beer is Dylan Mulvaney, we’re screwed. If the future is woke, we are in for a rude awakening. In truth Bud Light sucks and Nike sports bras? Meh. I prefer something with a little more support (as a real woman with real woman problems). We know boycotts do not work. But Matt Walsh has another suggestion. Pick one, and punish:

This means more than Bud Light. This is the whole family of Anheuser-Bush beers. Sure, Anheuser-Bush will have their woke score in tact. Dylan Mulvaney can continue his delusions of being Audrey Hepburn. Dylan Mulvaney will get his own Barbie doll sold exclusively at Target and, eventually, perhaps his own Hulu series, Sketch in The City, where he goes on extensive shopping sprees at Kate Spade. But, if beer is not flying off the shelves, what becomes of Anheuser-Bush and their executives?

It’s sad that Budweiser seems to think their Clydesdales are more dangerous than a wanna-be-girl on the cans of their crappy beer but this is where we are at in the land of woke. Time to claim one scalp and move on.

Photo Credit: Orlandowood365 via Wikimedia Commons/

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4 Comments
  • Scott says:

    The fact that HRC is even a thing (and a coincidence that the initials are the same as a wanna be potus is it NOT ) is proof that our Republic is dieing!

    On a related note, do we really need any more proof that Soros is actively working to destroy our nation, and should be thwarted in his efforts with GREAT prejudice???

  • Steve Willson says:

    Soros and his ilk are traitors and deserve to hang for their activities. It’s all very well to attack the woke companies. But more importantly we need to eliminate the funding that drives all this insanity, and that starts with Soros.

  • NTSOG says:

    I saw a You Tube video in which someone stated that all large corporations have gone ‘woke’ and display their tolerance and possibly support for aspects of the Alphabet People’s lifestyle, however publicly supporting and promoting a deviant huckster pretending to be a woman is a step too far. By giving this creature publicity and money such corporations are directly demeaning Women and Womanhood. Their corporate actions speak a thousand words: they don’t value [real] women, their lives and lifestyle and consider them irrelevant at best. I wonder what the real female staff of such corporations feel about the official and public stand of their employers. I suspect women staff dare not say anything for fear of losing their employment and, of course, then facing the increasing violence of the trans mobs as swimmer Riley Gaines did recently.

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