The collapse of Bud Light – and by extension, Budweiser – as a brand looks to be pretty complete, if the Sturgis Motorcycle Rally is any indicator of just how toxic the brand has become.
It’s clear that the Bud Light sales tailspin isn’t going to end anytime soon. Anheuser-Busch’s solution? Change the color of the bottles!
The fallout for Bud Light over their partnership with trans activist and actor Dylan Mulvaney continues. And now the CEO of Anheuser-Busch is putting out a statement.
Apparently DC Comics never took to heart the old adage “if it ain’t broke, don’t fix it.”
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