And with corporate sponsorship! Forget BudLite’s faceplant of trying to be hip with a guy performing womanface; North Face is just one of the sponsors of the Queering of camping for children.

Remember this from last summer?

“We’re here, we’re queer, we’re coming for your children.”

Yeah, we know. pic.twitter.com/9Tfku0uGha

— Billboard Chris (@BillboardChris) June 24, 2023

They aren’t coming for the kids, they’ve already latched on.

The North Face is one of the sponsors behind an overnight summer camp where children as young as 12 years old who identify as LGBT are encouraged to perform in drag.

Called Camp Brave Trails,

Oh? I’m surprised they didn’t include the “and stunning” part of the ubiquitous phrase when talking about all those brave TQ+ kids who come out and become school icons and local celebrities.

the program has locations in both Southern California and New York

This is my shocked face.

and enjoys support from the outdoor brand The North Face, as well as shoe companies Toms and Chacos, among other brands. The North Face has sponsored Camp Brave Trails for multiple years, stating in 2021 that it was donating over $70,000 to the organization.

Rational adults can remember when the word camping conjured memories of getting out into the wilderness with tents, backpacks, bug repellent, campfires and s’mores. My own memories of camping as a Girl Scout included learning knots and lashing, how to mark a trail and use a compass, build a fire and cook on it or sing around it and actually seeing a star-filled night sky and learning the constellations.

Yea, Camp Lakota in Frazier Park!

The camp’s founders, Kayla and Jessica Weissbuch, appeared on the Kelly Clarkson Show to tout the program and explain how they run the camp. “All of our housing is genderless, bathrooms are genderless, we ask for names and pronouns from campers and they can change them all they like,” Kayla Weissbuch said before adding that the camp has a clothing closet to allow children to explore their gender identity through different types of clothes. “I was able to perform, do drag, I was able to do … so many activities,” one camper who appeared on the show noted.

The camp is open to children between the ages of 12 and 17, with the site explaining that “we divide campers into cabin groups by age; we never divide campers by gender.”

Oh, cool. Liberal White divorcee living in the Hollywood Hills can brag to her friends about sending her non-binary, 15 y/o daughter to camp where she’ll be roomed with a male-lesbian.

Are Kayla and Jessica handing out condoms along with the tuck-friendly swimsuits and chest binders? Or coupons for the local abortion clinic?

Yep, no Popsicle-stick birdcage crafting here. It’s learning to mince across a stage in drag, voice training and make-up tutorials. It’s cos-play as the other sex all the way down.

You know, to become their authentic self.

Camp Brave (and Stunning) isn’t the only Queering-of-childhood camps. Some others accept kids as young as four years old.

FOUR.YEARS.OLD. This isn’t about camping, this is about inducing children into the world of sexual fetishes and performing for adults. Dancing boys for American audiences, eh?

featured image, original graphic by Darleen Click