Heather Bresch, the daughter of Senator Joe Manchin (D-WV), has a big problem. Her company Mylan NV, her ‘baby’ as she’s called it, is in the midst of a firestorm. One that in many ways is of her own making.

What does Mylan NV make? EpiPens.

Yes, those EpiPens. How many people do our fellow bloggers and readers know who must carry at least one or have multiple EpiPens available 24/7 due to the variety of life threatening allergies that person faces? Too many. They carry one on their person, have one in their car, one in their bathrooms, kitchen, at their school… For many an EpiPen is an absolute medical necessity. Which, in consumer terms, means the market is booming for Mylan NV. In fact, they are a $23.7 billion company with nearly $10 million in sales.

So why has the company hiked the price of a single EpiPen by 400% over the last nine years?