When I think of a spa, I think of getting a massage, resting, getting pampered. I don’t think of a spa as a place to have an abortion, but Carafem, a new abortion provider in Washington D.C., prefers the term “spa” when describing their establishment.

The upscale abortion “spa” launched earlier this month. Carafem offers patrons hot tea and comfy robes in the clinic that features wood floors, plush upholstery, and natural wood tones. It resembles a high-end salon or spa. You know, they want women to be very comfortable and feel really classy when they are about to start the process of killing their unborn children.

The upscale abortion mill is able to offer less expensive pharmaceutical abortions because they do not provide surgical abortions or any abortion after the mother is 10 weeks along. For $400, women will be offered counseling and basic tests, take the initial pill, and then return home with the second set of pills to induce the abortion the following day.

Carafem claims their goal is to have women out in an hour or less. Wow, that’s impressive. Counseling, tests, and the abortion pill in less than an hour. I can tell they truly care about women’s health. Can you sense my sarcasm? And, like any other spa, women can schedule their appointments on weekends or an evening by making an appointment online or calling their 24 hour hotline. After all, they must have that hotline. If they didn’t some silly woman might rethink having her baby aborted.

“We don’t want to talk in hushed tones,” Carafem president Christopher Purdy said. “We use the A-word.”

After their president uttered those words it isn’t exactly surprising that Carafem launched a new ad campaign this week to normalize abortion. The 30-second ad features three stereotypically type-casted white women having tea and attempting to avoid using the term abortion, talking about a friend or acquaintance who clearly had one. They’re interrupted by the young, hip, non-white woman in pink stilettoes, texting on her smart phone, who unashamedly says, “Ohhhhh, wait a minute. You guys are talking about abortion.”

“Because there is no shame in it. Abortion. Yeah, we do that,” is how the ad ends.

https://youtu.be/rLOJ2ZmYyfk